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About me

Welcome to my digital hub! I’m Attit Patel, a seasoned professional with a passion for crafting unforgettable experiences both in the digital realm and beyond.

My journey began over 16 years ago in the thrilling world of adventure travel. Starting as a web producer, I embarked on an exhilarating expedition, steadily climbing the ranks until I reached the summit as the Global Manager of UX and Product. In this role, I orchestrated immersive experiences that transported travellers to new heights, all while fine-tuning my skills in user experience design and product development.

But my adventures weren’t confined to the digital landscape alone. I’ve also had the privilege of traversing the globe as a senior photographer for the same adventure travel company. Through the lens of my camera, I’ve captured the raw beauty of diverse landscapes, the vibrant tapestry of cultures, and the untamed spirit of exploration. These experiences have not only enriched my perspective but have also infused my creative endeavours with a sense of authenticity and wonder.

However, the winds of change beckoned, and I found myself navigating uncharted territories in the fintech landscape. For the past two years, I’ve served as the Head of Product, leading teams to innovate and redefine the intersection of finance and technology. It’s been a whirlwind adventure filled with challenges, triumphs, and invaluable lessons that continue to shape my professional journey.

My passion for design was ignited during my academic pursuits in Visual Arts and New Media Design. While my formal education provided a strong foundation, it’s been the real-world experiences and hands-on projects that have truly shaped my approach to UX, product development, and design.

Beyond the boardrooms and design studios, I wear another cherished title: father. As the proud dad of three energetic boys, life is a delightful blend of adventure, laughter, and endless opportunities for growth. Together, we explore the vibrant city of Toronto, fuelling our curiosity and forging unforgettable memories.

Whether it’s crafting intuitive user interfaces, conceptualizing groundbreaking products, or embracing the joys of fatherhood, I thrive on the art of creation and the pursuit of excellence. Join me as we embark on a journey fuelled by innovation, collaboration, and a shared passion for making a meaningful impact in the world.