I’m an experienced and award winning user experience and digital design lead with more than 13 years experience in E-commerce and digital marketing for a global company. Skilled in UX design processes, conversion optimization strategies, designing and executing A/B split & multivariate testing and leveraging analytics and performance data to identify key opportunities for improvement.
I’m currently at G Adventures where I manage a team of experience designers within Global Marketing.
My showcase
Affinity based Travel Deals
CRO, Design, UI, UX
gadventures.com homepage
Design, UX
Selling more flights
CRO, UI, UX
G Adventures Careers
Design
Mobile Navigation
Design, UX
Antarctica Cruises
Design
Destination Guides
CRO, Design
gadventures.com 2009
DesignSkills
- Photoshop
- Illustrator
- HTML/CSS
- Wire-framing
- Optimizely
- Heap Analytics
- Google Analytics
- Task analysis
- User research
- UX audit
- Interface design
- Product design
- Information architecture design
Recognition
- Best Travel Blog (gadventures.com/blog), TravelMole 2013 Awards
Role: Co-editor and lead designer - Best use of Social Media (facebook.com/gadventures), TravelMole 2013 Awards
Role: Lead designer - Best Website Design (gapadventures.com), TravelMole 2010 Web Innovations Awards
Role: Lead designer - Nominations: World’s Leading Tour Operator Website, World Travel Awards 2011 to 2017
Role: Lead design, UX and Producer
Contact
Best way to get in touch is email, attit.patel@gmail.com